In a step that reflects the commitment of Rasameel Investment Company to a future vision that enhances its leadership in the market, the company announced its move to its new headquarters in "Noor Tower" in the Al-Salihiya area. 

This move represents the beginning of a new phase in which the company adopts the latest technologies and work environment that supports its strategy in providing innovative services and products and enhancing direct relationships with customers.

In this context, the company’s CEO, Dakheel Al Dakheel, indicated that “Rasameel” is not only renovating its headquarters, but is also preparing to launch a set of future technical initiatives that will redefine how investment services are provided in the market, adding, “We are working on developing our digital platform, myRasameel, to be more interactive and innovative, in line with the latest global trends.

 Al Dakheel confirmed that moving to the new headquarters reflects our strategy of investing in future technologies, and the company plans to introduce innovative applications that provide a smooth and integrated experience for customers, whether in managing their investments or in obtaining immediate financial advice.” 

He added, “The future of investment requires us to be at the forefront of digital change. We seek to make “Rasameel” a leading company in providing advanced digital investment solutions, and this new headquarters represents the foundation on which we will build our future ambitions. We are also working on training our work teams to be prepared to keep pace with these changes and provide the best level of service.” 

Al Dakheel stated, “Our new approach is to meet the needs of the investor base, lead the digital transformation in the sector, and make Rasameel a flexible asset management company that can keep pace with the continuous development in this sector. Our focus for the coming year will be to maintain our continuous growth and develop the myRasameel platform, and we are exploring opportunities available in the local market as part of our strategy to diversify our investments and secure new sources of revenue.” 

Al Dakheel said, “We will focus our efforts on achieving financial independence for our clients and providing them with the service, tools, and investment opportunities that are in line with their needs and financial solvency.”

 Al Dakheel concluded, “Rasameel will continue to enhance its infrastructure to be able to provide investment solutions based on advanced technologies and meet the aspirations of its clients in an accelerating digital era.